Apple has now opened it’s first app design and development accelerator in China. Located in Shanghai, Apple are hoping that scaling it’s operation in one of the world’s biggest markets will help them see further growth in innovation within app and software development. They will also be holding regular lectures and networking sessions for developers at it’s new accelerator covering all of their different software platforms.
Apple’s head of Developer Relations in greater China said:
“Local developers in China have launched a number of world-leading apps in the App Store, and we’re proud to take this opportunity to help them grow again.
From education and health to entertainment, we see many amazing innovations in China. We look forward to these talented developers recreating.
Developers here in China are leading the world with some of the most popular apps on the App Store, and we are proud to be providing this additional support for them.”
China has long been a powerhouse of cutting edge software development and in recent years, some of the most popular apps and games have come from there. The video sharing app TikTok was developed by a Beijing based studio called ByteDance; and with the new Apple accelerator now in the region they are hoping to nurture the next generation of talent in software development and design.
Apple claim that there are more than 2.5 million developers creating software, design and development for all of it’s platforms and Chinese developers in particular have earned more than 200 billion yuan since the Apple App Store went live in that country in 2010. The launch of this particular accelerator has come at a time when there has been a slightly worrying reduction in growth of iPhone sales in Asia; even though there is still strong momentum in other software and tech areas such as the iPad. The slower growth is thought to be a result of an ongoing trade war between the United States and China.
“We believe the economic environment in China has been further impacted by rising trade tensions with the United States. As the climate of mounting uncertainty weighed on financial markets, the effects appeared to reach consumers as well, with traffic to our retail stores and our channel partners in China declining as the quarter progressed,”
Tim Cook wrote to shareholders ahead of the Q1 2019 earnings report.
There is an expectation that Apple are going to report a huge surge in their services revenue at the end of Q3 thanks to a resurgence in China and this design and development accelerator in the country’s biggest city will help supplement this. With more quality apps, the overall user experience would improve helping to boost the ecosystem of Apple’s services and products.
This overall goes to show the prominence and importance of high quality developers in all walks of business. Whether this is in large worldwide businesses such as apple or bespoke software companies such as us here at Kaleida; getting the right talent is incredibly important.
And on that note, we are looking to hire developers at the moment to come and join our incredible team. Head on over to our careers page to take a look at the jobs that we are hiring for right now, send in your CV and let’s have a chat!